About Us

Pecheles Automotive was founded by Joe and Elma Pecheles in July of 1965 with the opening of Joe Pecheles Volkswagen. In 1981, their son, Brian Pecheles, joined the group. Since then, Pecheles Automotive has grown from one dealership to six, with locations in Greenville (VolkswagenAudi and Hyundai), Washington (Ford and Toyota) and New Bern, NC (Honda). 

Our values are underpinned by the belief that our success is limited to the success of the people and the communities we serve. This explains why we are constantly growing by reinvesting in our people, our facilities, and the community - we are proud of our past and ever mindful of our future.
Proud. Proven. Pecheles

Our History

1965 - Joe Pecheles Volkswagen
original facility
New facility completed 2022

1988 - Audi Greenville
new facility completed in 2018

1992 - Joe Pecheles Hyundai
new facility coming summer 2023
2000 - Pecheles Toyota

2000 - Pecheles Ford

2010 - Pecheles Honda
new facility completed in 2021

Volkswagen cars are special, aren't they? They have some of the sleekest interior styling, best technology, and most advanced engines around. At Joe Pecheles Volkswagen, we can't get enough of them.

That's why we've fully dedicated ourselves to providing the Greenville, Rocky Mount, New Bern, Goldsboro and Winterville NC areas with all the best Volkswagen vehicles around. When you partner with us, here's just some of what you can expect…

A Superior Inventory

When you make a purchase this big, you deserve to have options-and a lot of them. It's the job of the Pecheles Volkswagen team to ensure you never have to wonder if you could have found something better. We do this by stocking the best of the best, right here.

So, are you looking for new or used? Perhaps you need a stylish Tiguan to fit your growing family. Or maybe you'd prefer the efficient Jetta for your daily commute. No matter what your needs may be, we can match them.

Browse our inventory online today to review all the important specs and price quotes for your favorite model. If it's a used car you're looking for, you'll even have a link directly to the CARFAX Vehicle History Report™.

The Price Is Right

When you walk away (or drive away) from our dealership, we want you to know that you've gotten the best deal possible. And we're constantly pushing ourselves to slash price tags whenever we can.

If you're in the market for a car, be sure to check out our incentives page. These specials are constantly rotating, but on any given day, you should be able to find a great deal for your next vehicle.

Need Some Expert Advice?

When you first walk onto our lot, you may not be positive what exactly it is that you want. If that's the case, let our staff assist you.

First and foremost, our sales representatives are always happy to give you their opinions on which features, gadgets, and trim levels are best. And if you need a hands-on demo, they'll gladly let you take the car for a test drive.

When it comes time for a loan, you can start by applying on our website. Shortly afterward, a member of our finance team should be in contact. They'll help you get approved, regardless of what credit challenges you may be facing.

Keep Your Volkswagen in Pristine Shape

Our relationship with you doesn't have to end after you've made a purchase; in fact, we don't want it to! We want to continue to help keep your car in great shape for years to come.

Don't hesitate to bring your car to our service center for all routine maintenance and repairs. It doesn't matter how big the fix is; our technicians have the skills to get the job done.

Ready to Find Your Next Car?

With all our great online resources, Greenville, Rocky Mount, New Bern, Goldsboro and Winterville NC drivers can start shopping for their new car online today.

Just remember: When you need some help or advice, just stop into Joe Pecheles Volkswagen to see us. We'll have you behind the wheel of a new car in no time!